Arrival data service in mobile air brought a new cell phone operators to generate new sources of income for this service. However, fierce competition among the operators made the commercially available plans evolve rapidly towards flat rates (a single value to be paid regardless of the amount of data transmitted / received).
While this has made the rapid adoption of service (instead staking its sales of smart phones or smartphones), it also has spurred intensive service (in the absence of limits) and therefore the abuse of it by of some users coming to saturate the available capacity and affect the quality of service for everyone.
all started with 3G networks, which are already common throughout the world. These were available 3G data service at a rate that was acceptable to users, but since then the entire market has entered a vicious circle: to have data available have been sold more phones with basic data, more phones has increased the available market for the development of applications that make use of data services and applications more appealing to users who buy more phones and so on. The problem of this spiral is that users increasingly consume but pay the same, this over-consumption has reached saturation point in some markets. No wonder that the phone operators do cell bills and realize that the business would give them long-term gains, especially now that some 4G networks are beginning to settle in parts of the world. Do not forget that they are multimillion dollar investments and that investment be recovered in order to continue investing, after all, everyone wants to see 5G, 6G, 7G ... To all this we must add the new star service: mobile TV, which requires large capacity of bandwidth available.
So it is more likely that the market will begin to change the business model is no longer flat rate (if it is true that not all users are abusing the service, we are again at the case that the fair pay for sinners) and operators will start selling packages with limits (a $ X for Y Kb maximal monthly, or $ per Kb value used), this will have a profound effect on the market: Mobile TV service will take much longer to be adopted widely and, above all, applications will have to drastically change their approach links across time or every time you need to focus limited connections with data transmission rather short (read efficient).
This, ultimately, it also represents an opportunity for application developers who will now have the task of designing and developing applications that use the data connection available at least to do so will receive the support of operators (as it will keep more free resources) and users (and they will spend less money.) While these applications
efficient data arrives, users will have to make a decision: use less or pay more data.
